Marketing Manager - Manufacturing

Wipro

Bengaluru

Job Description About the role: As Marketing Manager - Manufacturing, you will strategize, implement, and manage integrated demand generation, AI-powered account-based marketing, and deal pursuit campaigns that elevate the Wipro brand and drive quantifiable business results. You will work closely with senior manufacturing business, account, and sales leaders and a dream team of marketing experts to improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyer’s needs. Demand Generation – Improve mindshare, deal origination, and client acquisition by developing and executing targeted digital-first always-on campaigns that bring the best of Wipro’s thought leadership, case studies, analyst accolades, and more to market through virtual and in-person engagement designed to help buyers solve issues and seize opportunities.