EXECUTIVE N - WOOD FINISHES

Asian Paints

Department: Sales & Marketing Job ID: 15500 Business objectives · Assist the dealer network in driving sales value and volume for Wood Coatings · Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc. · Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads · Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers Stakeholder Management · Conduct shop meets on new wood coatings to promote growth in the market · Drive sales by engaging with contractors and architects by means of product trainings and activations · Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc. · Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines Market Intelligence · Assist Marketing function in conducting product trials and building inferences on Asian Paints product strength vis-à-vis products in market.